Turn off light Favorite Comments () Report

Branded

Film starts with flashbacks that show Misha’s rise as a marketing executive. Misha, now in Moscow 2017, is a strong marketing executive who works to spread Western brands. He has no desire to stop his greed and he will do anything to make sure that he does. Misha’s last act of evil includes the arrest and murder of a skinny girl, after she had extensive plastic surgery. After a vision where Misha gives a heifer to God in which he sees, Misha begins to get strange visions about the brand’s control over others. Misha returns to work, and is guided by the visions to prevent the growth of Russian brands post-Communist Russia. He encourages the brand’s to target each other in advertising campaigns. It is unclear whether Misha thinks that global brand worship is Idolatry. His visions of brands controlling people are sinful. Or if monopoly is good and he wants to establish a Western-style free-market economy.